Why the SUKAD Way™ for Managing Projects

SUKAD endeavors to advance the practice of Project Management.

SUKAD mission is to emphasize the role of project management as an agent of change that enables organizations to enhance their performance through using proper strategic Project Management practices. Further, our mission also emphasize that project management is a catalyst for development of individuals, organizations, and nations. This thinking is critical to our existence and it is why we put it as an integral part of our mission statement.

SUKAD recognizes that one of the challenges in enhancing performance is the over-dependence in some instances on “common practices” that are sold as “best practices”, and with an over emphasis on certifications. Although certifications are valuable, it is our professional opinion (and the opinion of numerous PM Thought Leaders) that certifications are not enough. Further, certifications do not empower most of their holders to be proactive enough to enable an effective change in organizational performance.

With the above in mind, we realize that we have dual responsibility. Our first responsibility is towards the practice of project management, our core competence and passion. In addition, we do have an ethical responsibility to deliver to our customers the best services possible that are no less than world-class. With such responsibilities, we made the strategic decision back in 2007 to put an emphasis on research and development and diversifying our global network and associations, instead of just depending on one standard, or one source.

SUKAD customer-centric mindset led us to launch a research and development effort, which would simplify and redefine the ‘forgotten’ basics of Project Management, in addition to identifying opportunity to create and disseminate new thinking and knowledge for the practice of project management. Further, we made sure that SUKAD research and development program is one of six strategic pillars that drive SUKAD toward excellence in service distinction.

In summary, The SUKAD Way™ for Managing Projects is the brand that we have embraced for delivering on our mission and maximizing value to customers.

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